Social Media for Business 8-9 Jul 2013

1. Social Business – Overview

2. Using Social Business for Crowdsourcing

2.1 Content Creation

2.2 Idea Generation / Open Innovation

2.3 Product Development

2.4 Customer Insights

2.5 Distributed Knowledge

3.1 Using Social Business to Engage Customers - B2C

3.2 Using Social Business to Engage Customers - B2B

4. Using Social Media in B2B

5. Social Project Management & Collaboration

6. Social Media Analytics

7. Managing a Social Business Project

8. Other Interesting Resources

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