4. Using Social Media in B2B


  1. You want to sell your product or service to Creative Technology Ltd. Who should you talk to?>
    1. Log on to LinkedIn
    2. Go to: Interests - Companies. Then click the 2nd tab "Search Companies"
    3. Demo - Advanced Search
    4. Demo - how to reach 2nd level contact
      • How You're Connected
      • More Search Results
      • People Also Viewed
      • Recommendation
      • Groups
    5. Demo - how to reach 3rd level contact - VVIP!

  2. You want to do a company or industry research
    1. Log on to LinkedIn
    2. In the search field, enter: Creative Technology Ltd

  3. One bonus tip!
  4. Write a good LinkedIn Summary

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