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Useful Resources on Social Selling

Your one-stop access to the most useful and up-to-date articles, tutorials, reports, case studies and infographics on Social Sellingthe use of social media in Sales or Selling process.

This social media library collection is updated on a daily basis. Within each section, the items are listed in chronological order, with the latest and newest item on top.

1. General (27)

     
    How to Use Social Selling to Sky Rocket Sales
    by Brian Mcfarlane  
    Mar 15, 2017
    6 views, 3 likes
    How B2B Sales Can Benefit from Social Selling
    by Laurence Minsky  
    Nov 8, 2016
    4 views, 3 likes
    How Marketers Can Meet the Demands of Social Selling
    by Barry Feldman  
    Oct 22, 2016
    2 views, 1 like
     
    The Building Blocks Of Social Selling [Slideshare]
    by Jamie Shank  
    Oct 5, 2016
    3 views, 1 like
    Social Selling – Let’s Get a Few Things Straight
    by Vanessa DiMauro  
    Jun 3, 2016
    1 view, 1 like
     
    16 Pricing Page Tips That Will Drive More Sales
    by Neil Patel  
    Sep 28, 2015
    1 view, 1 like
     
    4 Tools to Simplify Social Selling
    by Pratik Dholakiya  
    Sep 28, 2015
    2 views, 1 like
     
    Complete Resources Guide to Social Selling
    by Kevin Hurley  
    Jul 17, 2015
    1 view, 1 like
    3 Reasons Why Social Selling Isn’t Working for Your Sales Team
    by Kurt Foedisch  
    Apr 28, 2015
    1 view, 1 like
     
    The Key to Social Selling is Social, Not Selling
    by Hillary Byers  
    Mar 27, 2015
    2 views, 1 like
     
    Content Is The Key To Open The Door To Social Selling Success
    by Gerry Moran  
    Jun 22, 2014
    3 views, 1 like
     
    5 Steps for Setting up Your Company’s Social Selling Program
    by Andrew Jenkins  
    Jan 9, 2014
    16 views, 1 like
     
    The Ultimate Secret to Success in Social Selling
    by Kathi Kruse  
    Nov 25, 2013
    4 views, 1 like
     
    5 Ways to Sell With Social Media
    by Jim Belosic  
    Sep 19, 2013
    6 views, 1 like
     
    Killer Tips to Master Social Selling: Facebook, Twitter, LinkedIn and Your Blog
    by Kathi Kruse
    Aug 2, 2013
    11 views, 1 like
     
    From Social To Sale: Facebook v. Twitter v. Pinterest E-Commerce [STUDY]
    by Allison Stadd
    Jul 5, 2013
    9 views, 1 like
     
    5 Simple Steps to Social Selling
    by Melonie Dodaro
    Jul 3, 2013
    5 views, 1 like
     
    Social Selling In The Age Of Twitter
    by George Dearing
    May 20, 2013
    18 views, 2 likes
     
    Study: 78% Of Salespeople Using Social Media Outsell Their Peers
    by Mark Fidelman, Forbes
    May 19, 2013
    14 views, 1 like
     
    What Is Social Selling? Connections And Content
    Social selling is a hot buzzword being thrown around today. What is social selling and how do tomorrow’s top sales people use social selling to become top performers?
    by Michael Brenner , SAP
    May 8, 2013
    22 views, 1 like
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    by Lucia Penton, Lucia Penton
    Apr 29, 2013
    3 views, 1 like
     
    Salespeople Need To Improve Their Social Media Skills
    As business-to-business companies rely more on social collaboration tools, some of the biggest gainers are going to be salespeople – and not just because they can fan, friend, or follow prospects.
    McKinsey & Company
    Apr 16, 2013
    6 views, 1 like
     
    10 Great Resources for the Social Selling Newbie
    In 2012, 72.6% of sales people using social media as part of their sales process outperformed their sales peers and exceeded quota 23% more often.
    by Vernon Niven
    Mar 26, 2013
    7 views, 1 like
     
    Social Sales and Customer 2.0
    There is a growing amount of buzz about a concept called “social selling” (often used synonymously with Sales 2.0). What many people call social selling is, in reality, social marketing, which is why it’s more effective in the mass B2C market than B2B.
    by Malinavalon
    Jan 30, 2013
    4 views, 2 likes
     
    Social Selling: A Key Tool for Sales Representatives
    Sales representatives have to build themselves as a brand. They not only have to pick one or a few social media platforms, such as Twitter to work with, but should be building their online persona, and forming and maintaining a solid connection with followers.
    by Katie Ingram (@ieyingram)
    Nov 1, 2012
    10 views, 1 like
     
    Ten Tips for Using LinkedIn for Sales Prospecting
    Savvy salespeople are increasingly using LinkedIn as a primary source of new leads and tangible revenue. In fact, for business to business, LinkedIn is a critical tool that can make your prospecting faster, smoother and, ultimately, more profitable.
    by Anna Bratton, salesforce.com
    Mar 15, 2012
    9 views, 1 like
     
    The Social Sales Revolution: 7 Steps to Get Ahead
    Cold calling and ‘blind selling’ are yesterday’s games. This Dreamforce session introduces the power of Social Selling and shows you seven steps to help you harness it. - a bit old, but still quite useful
    salesforce.com
    Aug 31, 2011
    5 views, 2 likes

2. Websites (1)

     
    Social Selling University
    Many resources and articles on Social Selling here
    socialsellingu.com
    3 views, 1 like

3. E-Books (3)

     
    Killer Tips to Master Social Selling: Facebook, Twitter, LinkedIn and Your Blog
    by Kathi Kruse
    Aug 2, 2013
    11 views, 1 like
     
    From Social To Sale: Facebook v. Twitter v. Pinterest E-Commerce [STUDY]
    by Allison Stadd
    Jul 5, 2013
    9 views, 1 like
     
    The Grande Guide To Social Selling
    eloqua.com and Oracle
    4 views, 2 likes

4. Infographics (5)

    A Beginner's Guide to Selling with Social Media
    digitalinformationworld.com
    Jul 15, 2014
    10 views, 1 like
    19 Steps To Social Selling On LinkedIn
    by Melonie Dodaro  
    Feb 20, 2014
    7 views, 1 like
    How 5 Top Brands Are Using Twitter to Drive Sales
    by Nick Steeves, Wishpond
    Jun 25, 2013
    6 views, 1 like
    Selling Through Social Media to Close More Leads
    There is a growing amount of buzz about a concept called "social selling" (often used synonymously with Sales 2.0). Many will argue that sales, particularly B2B sales, has always been a social activity. After all, selling has always revolved around relationships (i.e. WHO you know) and hence the focus on networking, establishing rapport, and leveraging existing relationships.
    insideview.com
    15 views, 2 likes
    Social Media Breakdown: How To Sell More With Social Media
    by Josh Kohlbach
    5 views, 1 like

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